Market Warms to Climate Change Books in 2007
By BILL KOVARIK
In 2006, Al Gore's An Inconvenient Truth dominated The New York Times best seller list. But in 2007, Glenn Beck's swaggering rebuttal, An Inconvenient Book, topped the same list with the idea that climate change is "the greatest scam in history."
While Beck's book has little chance of outselling Gore's book over the long run, the paradox illustrates a larger problem in the environmental publishing industry: serious science is a hard sell.