"Big Food Companies Want To Call GMO Foods 'Natural'"

"Is genetically engineered food natural? The Grocery Manufacturers Association, a trade group representing some of the world’s biggest food and food-related companies, including ConAgra Foods, Bayer CropScience, and the Coca-Cola Company, thinks so. And it’s pressing the Food and Drug Administration to see things its way."

John Upton reports for Grist December 20, 2013.